Success Stories: Our Portfolio
Challenge:
Reposition the brand within an increasingly competitive cacao market, creating packaging that not only elevated the visual identity but also clearly communicated the functional benefits of the new product line while reinforcing the brand’s social purpose.
Our Solution:
- Complete brand identity system
- Package design for 21 SKUs
- E-Commerce on Shopify
- Retailer pitch deck
- Social media launch campaign
Results:
- Named Trend No. 1 at Fancy Food Show by the Specialty Food Association (sofi™ Awards).
- Secured international distribution opportunities and expanded into new markets.
- Achieved significant PR momentum with increased media coverage.
- Selected for Beyond CPG as one of only 6 companies admitted in Winter 2025.
- Enabled brand expansion beyond traditional CPG categories.
Challenge:
The existing platform created a disconnect between the product’s craftsmanship and the user experience. A lack of mobile optimization and a broken checkout flow led to significant friction. Furthermore, the visual language was generic, failing to leverage the brand’s Italian identity or its newly developed packaging assets.
Our Solution:
- We executed a comprehensive digital transformation by merging the brand’s authentic Italian heritage with a high-performance e-commerce framework. By integrating the new packaging assets into a refined visual system and streamlining the user journey, we delivered a custom, mobile-first Shopify storefront. This solution eliminated previous navigation friction and successfully translated Franco’s artisan quality into a premium, responsive, and scalable digital experience.
Results:
- Seamlessly integrated artisanal roots with modern design, elevating the brand’s perceived value in the global market.
- Optimized the entire user journey for mobile devices, resulting in a frictionless and high-converting shopping experience.
- We merged Italian tradition with modern design components, creating an interface that doesn’t just sell products, but tells a premium brand story.